Decisive Salespeople Inspire Decisions

As a salesperson, your objective is to get your prospect to make a decision. Obviously, a "yes, I will work with you" is better than a "no, thanks." But even getting to that decision can be a chore for some.

To get to that final decision, the salesperson has to make some decisions of their own.

There is no shortage of choices that have to be made — some taking place before the sales process starts.

In controlling your sales process by avoiding hesitation and making clear go/no-go decisions, you are effectively moving the sales process forward with fewer delays and more conviction.

While the prospect's decision is your ultimate goal, you are the most important decision-maker in the sales process.

Sales professionals have to deal with enough "think it over" responses from prospects. The faster you make decisions, the shorter the wait before the prospect makes theirs.

Be decisive, or else your prospect won't be.