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Coffman Group, LLC. | sales.coffmangroup@sandler.com | Kansas City and San Diego
 

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You may meet some great people and have some interesting conversations. Still, you will probably not build business relationships to deliver an ongoing stream of qualified referrals. 

Instead, find a networking event that is a better fit, or invest that time 1-1, building meaningful relationships with key prospects or people who know your key prospects. 

If you can't bear to skip the event, at least go into the event with a specific goal. 

You could set a goal to meet three new people. You could set a goal to reconnect with five people you already know. You could set a goal to connect two people who need to know each other. 

If you will spend your time attending an event, make it count!

The additional benefit of setting a goal in advance is that once you achieve it, you are free to leave-you have already had a successful event. 

 

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