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Coffman Group, LLC. | | Kansas City and San Diego

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Join our 2-Day Sales Boot Camp

This two-day immersion into the Sandler methodology is a can't miss for ANY sales or business development professional. In this highly interactive session, we will introduce participants to a wealth of specific concepts, skills, and tools that will energize and enlighten.

Your takeaways will be realistic, practical, and powerful things you can immediately implement.

Registration Options

Boot Camps are open to our existing Sandler clients or can be purchased for a one-time fee.


March 5th
8:30 AM - 4:30 PM PT

March 6th
8:30 AM - 12:00 PM PT


Pepperdine University - Irvine Graduate Campus
18111 Von Karman Avenue
Suite 209, Room 318
Irvine, CA 92612



Sales Boot Camp - Learn More

Have Questions? Call us at 913-236-9055 or email

Not sure if this event is a good fit? Contact us to learn more.


2024 Sales Boot Camp

Experience a complete overview of our selling system for improving productivity and outperforming sales goals. You'll find this advanced training enlightening, entertaining and most importantly, profitable.

Fill in the form above for registration information.

Session Topics Include:

  • Why Have a System? - Discover the power of Sandler's comprehensive selling system and overlay it on your current sales approach.
  • Bonding and Building Rapport with Prospects - Apply specific Sandler technologies to establish an emotional bond and positive rapport with prospects.
  • Making Up-Front Contracts - Take control of the sales process by applying this powerful technique to propel the sales effort forward.
  • Questioning Strategies - Through effective questioning techniques such as "Reversing," learn to vastly improve your information-gathering ability and gain a greater understanding of your prospects as you help them discover their selling skills needs.
  • Identifying the Reasons for Doing Business (Pain) - To sell a prospect, you must first know his or her "pain". Learn the high-powered qualifying/questioning process needed to probe for true buyer motivations.
  • Uncovering the Prospect's Budget - Uncover the budgetary constraints that underlie every sales situation.
  • Identifying the Prospect's Decision-Making Process - Since your goal is a positive sales result, you need to know how your prospect's organization makes its decisions and how to spot, remove, or avoid sales roadblocks.
  • Closing the Sale - Learn to consistently close, seal and reinforce sales by focusing on the prospect's pain, decision-making process, and budget.
  • Improving your BAT-ting Average - Take a hard look at your reflection in a behavioral mirror and adjust your attitudes, techniques, and beliefs for heightened success.

Sandler's Systematic Selling Approach Will Help You:

  • Achieve the Proper Attitude for Professional Selling
    • Understand the impact our “belief system” plays in sales success
    • Establish a mutual agreement and buy-in
    • Strategy for overcoming the “self-limiting beliefs” that can impede success
  • Implement Creative Client Acquisition
    • Make an impact in the first 30 seconds of a call
    • Set the stage for face-to-face meetings
    • Establish prospecting plans and methodologies
    • Develop powerful positioning statements
  • Make the First 5 Minutes Count
    • Questions to establish true rapport
    • Distinguish real prospects from “information seekers”
    • Learn the psychological principles of rapport.
    • Understand different buying and decision-making styles
  • Establish Commitment and Mutual Agreement
    • Condition the prospect for agreement at the earliest stages of the sales process
    • Achieve “Equal Business Stature” with our prospects
    • Pave the way for clear outcomes in each phase of the selling process
  • Understand True Buyer Motivation
    • How feature - benefit dumping can hurt you
    • Gain effective questioning and listening skills
    • Leverage the prospect's "emotional drivers"
    • Move the prospect from an intellectual position to an emotional one
  • Deal with Budget/Money/Investment Issues
    • Gain techniques to keep money from being the focal point of the sales process
    • Learn the key to getting “our price” for our services
    • Get a prospect to invest time and resources
  • Discover the Prospect’s Decision-Making Process
    • Learn about and leveraging the key players in the prospect’s camp
    • Bring in all stakeholders early in the process
    • Strategy to handle group and committee decision making
  • Attain the Keys to Successful Sales Presentations
    • Structure concise presentations that address the real issues
    • Eliminate “non-specific” solutions that can derail your presentation
    • Deliver presentations that get decisions
  • Deal with Stalls and Objections
    • Identify if the objections are even “real” or not
    • Strategy for handling objections in an effective manner
    • Advanced Questioning Techniques: Strip-lining, reversing, negative reversing, pendulum theory
  • Gain a Client Commitment – Post Sell
    • Prevent back outs or delays in implementation or contract agreement
    • Make sure timelines are met
    • Avoid last second “deal breakers”