CEO & Partner, Sandler by Coffman Group
Specializing in sales training, leadership development, business coaching, consulting, and professional speaking
Eric Dunn knew the day he became a client of Sandler by Coffman Group that it was a place he wanted to be a part of for the rest of his life. Dunn was first exposed to Sandler sales training programs through his employer, FreightPro, a transportation/distribution company. Once in training, he realized an immediate need to adjust his sales practices, eventually demonstrating dramatic results companywide. Dunn is fast to admit that his early days in professional sales were full of road bumps and detours, but it was his determination to become great that brought him success.
Realizing a much larger opportunity with Sandler by Coffman Group, Eric joined the company in 2003 as an associate and soon became a partner in 2018. He became the sole owner in 2023.
His unique communication skills and coaching abilities stem from a wealth of knowledge and experience in both the corporate and entrepreneurial sectors, with his main focus on helping companies build customers, relationships, and bottom-line profits. Companies learn how to achieve market dominance through Dunn’s specific strategies designed to out-market, out-sell, and out-service the competition.
“Sandler is working and I barely have a moment to spare. I can’t even begin to describe the difference in my sales life. I have control, I have confidence, and I have a measurable system. I’ve set more appointments with less calls than ever before. I’ve lost almost all my cold call anxiety. Being able to pick up the phone, dial a prospect, and not be afraid or feel like I have to ask permission to do my job - that alone is worth its weight in gold.
Sandler is the best buying decision I have ever made.”
Alexis L. Evans, Business Development Executive
Manifest Solutions
